Media Training

I am now offering personalised media training for individuals or companies.

Media Training.


For full details please go to

There’s an old adage in football commentary – ‘fail to prepare, prepare to fail.’ It equally applies to representing your company or organisation should you appear on TV or radio.

Every single day people are interviewed by journalists. Some of these concern very serious issues, many are reasonably important.

Whatever the subject, if you go into an interview scenario unprepared there is a strong possibility you will come away from it dissatisfied with your performance, and feeling that you haven’t got your message across. So how do you ensure that this doesn’t happen?

Media Training from John Roder. Appearing on radio and TV isn’t as daunting as it sounds, and with media training tailored to your requirements you’ll be fully prepared.


Tim Bouget Owner Ode True Food Shaldon. "I always felt that I could do better whenever I was interviewed for TV or radio, but I didn’t really know how. John Roder demonstrated and then taught me different methods to improve my performance when talking about our business. This included dealing with different scenarios, how to focus on what I am saying, and the way that I project my voice in the best possible way. I now feel totally prepared to deliver the message I want to get across about our award winning sustainable restaurant here in South Devon."  


With individually designed sessions I’ll take you through how to master the art of being interviewed on TV and radio.

I will provide you with expert advice so you look and sound relaxed whilst on-air, promoting your brand and creating opportunities for new business.

I can offer a full day, half day, or even an hour of training, to help you prepare for a media interview, whether that is business or sports related. Training can be provided online.

Email me at [email protected] for more details, or take a look at

Edd Moore Editor Plymouth Live. "John's expert guidance was crucial to the success of a high-profile live broadcast on PlymouthLive ahead of the 2019 General Election. As a print and online journalist, I faced presenting and chairing a live debate with election candidates having had very little on-screen experience. With just a few hours tuition and preparation from John, the task at hand felt a lot less daunting. His professionalism, experience and ability to calmly and honestly convey simple but key tips and advice helped my confidence and, most importantly, the quality of the live broadcast immeasurably."


There are three main courses available, as detailed below, but remember each one is tailored to your individual requirements.


  • An introduction to dealing with broadcast media.

  • How to prepare and deliver when interviewed for TV and radio.

  • Getting your message heard, using the right language, both verbal and body language.

  • How to embrace talking to a camera and microphone.

  • Useful tips to improve your performance.


  • Different types of interview locations, studios (large and small, at a broadcaster or remote self-operated).

  • Green screen interviews.

  • Down-the-line interviews for TV, using an earpiece.

  • Making a good and positive impression when appearing as a guest on discussion shows for both TV and radio.

  • How to deliver a sound bite quote.

  • Frequently made mistakes, and how to avoid them.


  • Dealing with crisis management interviews, including being ‘door-stepped’ by reporters demanding answers.

  • How to respond to aggressive questioning and what never to do when giving an interview in this situation.

  • The importance of examples to quote so the viewer/listener relates to your point of view.

  • Taking control of a highly charged debate.

For all media training enquiries, please email at [email protected]












For all voiceover requirements, please contact my agents at [email protected], or call them on 03452 100 111.

Here's a link to my voiceover showreels on the excellent talent website. There are four to choose from, a 20 second soundbite, a 90 second showreel, a narration showreel and a sports showreel.


Please contact Excellent Talent on 03452 100 111 if you'd like me to provide the voice for your campaign. Click on the link above for my page at the Excellent Talent website.

I have provided voiceovers for all sorts of clients, not all sports based, here are just a few.




Discovery Channel.

History Channel.

National Geographic Channel.

EA Sports.

Mail on Sunday.

Compaq computers. 

Territorial Army.

North Foreland Golf Club 

Department of Education.

P & O Cruises.

Marillion - advert for Marbles CD.

Andre Agassi tennis computer game.

I'm proud to say Excellent Talent have represented me for voiceovers since they began in the mid 1990's. You can see their website at; contact them on [email protected]; or call them on 03452 100 111. 


Teaching English as a foreign language.

I qualified as a TEFL/TESOL teacher in May 2020, and am available for one-to-one sessions online, via Zoom, Facetime or Skype. So if you'd like to improve your conversational English, perhaps by chatting about football (!), please email me at [email protected] and we can arrange a session and discuss fees. All payments must be made in advance.